INTRO
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Under RJC COMMUNICATIONS, LLC brand, Rafa Juárez offers strategic creative direction, multi-channel execution, production and non-linear editing services to companies, corporations, advertising agencies and production houses, based on the communication strategy provided by the client.

In other words, Rafa Juárez is your Creative and Production partner for your projects.

Rafa relies on your research, the brand strategy and the brief made by your marketing department, or by your advertising agency. Because Rafa provides insights driven creative direction, the creative brief is the starting point of every campaign.

Rafa also provides Production services only based on your approved creative ideas.

CREATIVE
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Rafa and his team develop creative ideas and executions for Digital, Broadcast and Print media, including:
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• Concept statements
• Original  copywriting - English and Spanish
• Script/Copy adaptation/transcreation - English to Spanish and viceversa
• Innovative Graphic Design
• Art Direction
• Storyboard Visualization
• Image Search & Selection
• Layouts
• Talent Specs & Selection
• In-Studio and On-Location talent direction & coaching

We offer also full Corporate Image & Brand Design, from logo design to its applications and desktop publishing of the Brand Guidelines Book.
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That makes our Creative Services.
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Contact us today to discuss your project and your needs, we are here to help!

PRODUCTION
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Once we have approval on the creative ideas and executional approach, we move on to Production for different channels:
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• Digital Production:
- Website design and development
- Responsive design for desktop, tablet and smart phones
- Design of static and gif animated display banners
- GoogleAds campaigns
- Keyword and SEO campaigns
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• Commercial TV: On-location and In-studio TV shoot
- Film & video direction
- Photography direction
• Director's Treatment
- Executive Production
- Production Design - Equipment - Crew - Casting - Location scouting - Set set-up, etc.
- Talent management
- Budget allocation and quote preparation
- Pre-production book & pre-pro meeting
- Multi-format :15TV - :30TV - 60TV - Infomercial - Documentary - Interviews
- Post-Production
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• Online video: On-location and In-studio video shoot - Multi-format
• Photoshoot: On-location and In-studio Photoshoot
• Radio production: Voice recording and music full mix edit - Sound design and SFX
• Print Production: Press, magazine, DM and large format campaigns

EDITORIAL - POSTPRODUCTION

Rafa Juárez and his team offer full post-production services, which include:
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• Creative Non-Linear Editing
• Color correction and color grading
• Audio recording, Sound design & SFX
• Motion Graphics
• 2D & 3D animation
• Stop-Motion
• Motion tracking
• Green screen & keying
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We produce offline and online versions for digital and traditional  media.